Hanna Poole
Build the life first.
Then build the business.
Most people quit first and figure the rest out later. Then spend years bolting a business onto a life they never actually designed. I help you get clear on the life you actually want, build a plan that funds it, and leave on your terms. Not a leap of faith. A plan you can trust.
"I'm not unhappy. I'm just... stuck."
"Everyone else seems to have this figured out. I don't even know where to start."
"I just need to know it's going to work before I do anything about it."
This isn't a confidence problem. It's a map problem.
Not sure where to start?
Find your path.
Answer four questions. I'll tell you exactly where to start.
Let's find out →Where are you right now?
Three ways to work together. Same destination, different starting points.
✨ Business Coaching — Unscripted
You're still in it.
Or you just got out.
For people who can see the life they want but don't yet have a plan to get there. Not a leap of faith. A map you can actually trust.
Explore Unscripted →📣 Strategic Marketing Partnership
You're out.
But the model's broken.
For founders who've built the business but not the model. You're working hard. The money doesn't reflect it. Strategy is how we fix what's actually broken.
Explore partnership →⚡ The Go-All-In Intensive
One problem. One session. A plan you can act on.
Not ready for a longer commitment, or you just need to work through one specific thing? Bring it. Life, marketing, business. Anything. You'll leave with clarity and a written action plan.
Why this is different
"The business has to change. Not just the postcode."
I've made the crossing.
More than once.
I left without a full plan. I went freelance, built a chaotic underpriced version of the same life, and rebuilt it multiple times until the model actually worked. Van, boat, Koh Phangan, the Scottish Highlands. I know what it feels like to be stuck in the job, and I know what it takes to leave it properly.
I also run active marketing consultancy accounts, which means when we talk about what a business that actually works looks like, I'm not theorising. I'm doing it right now.
The full story
Client love
"A guiding light when I needed it most."
"This coaching was a guiding light for me after being made redundant twice. It gave me space to think clearly, rebuild my confidence, and actually say what I wanted without shutting it down. I've since started my own business and feel far more in control of my path forward."
"Taking time for yourself improves your work."
"I was feeling burnt out and a bit lost — not doing anything for myself, and it was taking a hit on both my business and my life. Working with Hanna helped me re-evaluate my priorities. Taking time for yourself actually improves your work more than just hustling harder ever will."
"I felt heard, supported, and clearer."
"I felt genuinely heard and supported, and your guidance helped me see things more clearly. I'm feeling inspired and motivated to move forward with my business idea. Your encouraging words really meant a lot."
"She helped me understand what was actually holding the business back."
"Working with Hanna completely changed how I think about my marketing. She didn't just give me a list of things to do. She helped me understand what was actually holding the business back and built a plan I could actually execute. Brilliant to work with and she genuinely cares about the outcome."
"More clarity on our marketing direction than I'd had in months."
"Hanna has a rare ability to cut through the noise and get straight to what matters. Within one session I had more clarity on our marketing direction than I'd had in months. Exactly the kind of strategic thinking we needed."
"If we could keep her in our corner permanently, we would."
"We brought Hanna in to help us think through our positioning and we left with a completely different understanding of where to focus. She got our brand, our tone, what we were trying to build. Immediately. If we could keep her in our corner permanently, we would."
You don't need more
certainty. You need a plan.
Most people wait until they're sure. And spend years discovering that certainty never comes. The cost of waiting stays invisible right up until the point it doesn't.
Work with me