Meet Hanna

A smiling woman with blonde hair and glasses on her head, wearing a white t-shirt and gray pants, sitting on a wicker stool in front of cream-colored curtains.

I help founders and creatives find clarity - in business, mindset, and lifestyle.

I’m Hanna, a creator, consultant, and coach helping people build businesses that feel like freedom, not burnout. I’ve spent years creating, scaling, and supporting brands, and I believe clarity changes everything, from how you grow your business to how you live your life.

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A blonde woman with glasses on her head, sitting cross-legged on a small ottoman in front of cream-colored curtains, holding a checkered notebook and wearing casual clothing and sneakers.

How did I get here?

My career started in the corporate world, which never felt aligned to me. My career & life shifted when I took the plunge to go freelance, building content and strategy for brands that cared about creativity, sustainability, and people.

Over time, I found myself working with founders who were brilliant at what they did but overwhelmed by how to grow. That’s how Social Poole was born, a consultancy focused on simplifying marketing for small teams and creators.

But alongside the strategy, I noticed something else: so many founders were craving clarity, freedom, and confidence in their direction, not just in business, but in life.

That realisation led me to create Unscripted Living — a coaching space for people who want to break out of the mould and build something that actually fits them.

Today, both worlds exist under hannapoole.co — a home for creative, ambitious people who want to build without burning out.

A woman with blonde hair, wearing glasses, a beige sweater, and rings, sitting on a couch, writing in a notebook, with green plants nearby and warm lighting in the background.

  • Clear direction creates calm momentum.

  • Work should support life, not replace it.

  • Real strategy, real progress, no fluff.

  • Behind every brand is a person who deserves to enjoy what they’ve built.